At this point, you have selected a problem, validated the customer, defined a solution, and can articulate a clear value proposition and give an elevator pitch. What you likely do not have is significant investment. The objective now is to de-risk the opportunity enough to … Continue readingProving the Technology and the Market — De-Risking the Venture
At this stage, you are approaching product/market fit. You have a defined problem, a validated customer, a solution concept, and a working elevator pitch. The next question—especially from investors—is simple: How do you actually make money? You likely already have a rough idea of the … Continue readingBusiness Model Refinement — How This Actually Makes Money
My business development process begins with identifying a problem or need you can address in a market. You can come from structured ideation, domain expertise, or direct customer exposure. It should align with your technical capabilities, operating strengths, and access. Before doing any of that, you need … Continue readingMarket Size & Revenue Math – What Actually Matters